Fiji Rugby Union (FRU) Chairman, John Sanday, has declared that the true strength of the sport lies not in trophies alone, but in how the organisation cares for its people, as he launched three landmark initiatives aimed at securing a sustainable future for the game.
Delivering his welcome address at a major event in Suva, Sanday stood before the Honourable Prime Minister Sitiveni Ligamamada Rabuka, alongside distinguished guests, sponsors, and former and current players, to usher in what he called a new era for Fiji Rugby.
“Today is more than the launch of new initiatives,” Sanday said. “It marks a significant milestone in the continuing evolution of Fiji Rugby and our commitment to building a stronger, more sustainable future for our players, our communities, and our nation.”
The Chairman unveiled three flagship programmes designed to support players on and off the field:
1. Fiji Rakavi Foundation
The Foundation represents a historic commitment to player welfare beyond retirement, offering:
*Education pathways
* Medical assistance and rehabilitation services
*Transition programmes
* Welfare support for former players
Sanday placed special emphasis on women’s rugby, stating: “Our Fijiana players have made an extraordinary contribution to the growth and success of the game, and it is only right that they have access to the same opportunities, resources, and support systems that will empower them on and off the field.”
2. FRU–Australia Pacific Management & Training (APMT) Partnership
This formal collaboration will provide players and rugby communities with structured learning, professional development, and recognised certifications – equipping them with vital skills for life beyond the whistle.
3. Fiji Rugby Management System (FRMS)
A modern digital platform designed to strengthen governance, improve player registration and welfare management, enhance programme delivery, and support informed decision-making through reliable data and accountability.
While acknowledging that winning remains a key objective, Mr. Sanday made it clear that performance must never come at the cost of people.
“We must ensure it is also about enjoyment, safety, care, opportunity, development, and lifelong support,” he said.
The Chairman also expressed deep gratitude to the Coalition Government and Prime Minister Rabuka, acknowledging their legislative intervention and support in helping to bring about reforms and positive changes. He noted the Prime Minister’s own legacy as a former Flying Fijian and his consistent advocacy for “Life After Rugby.”
Sanday then invited Prime Minister, Sitiveni Rabuka, to officially launch the:
* Fiji Rakavi Foundation
* FRU–APMT Education Partnership
*Fiji Rugby Management System
“Rugby will always be about our people,” Sanday concluded, thanking the FRU Board, Trustees, management, and staff for their dedication in building a stronger, more sustainable foundation as Fiji Rugby continues its journey into the new era of Tier One rugby.
